Organizations need to realign processes and workflows to match the capabilities of new tools. Disruption by its very nature isn't something you can avoid. It isn't something your business can opt out of if you don't want to go through the pain of reorienting. Or if you do opt out, there are eventually serious consequences. Over the last few decades that I have been in the enterprise communications space, we have seen a lot of changes. The biggest up to this point was the tran